Practical brand guidelines tailored to your needs. Includes visual constants, logo usage rules, and real-world applications.
We follow the principle of “strategic sufficiency” in documentation. Our brand guidelines include only what you will use, avoiding unnecessary clutter and complexity.
What’s included in a typical guideline:
- Logo use rules
- Color specifications
- Font combinations
- Style elements
- Sample applications (e.g. packaging, ads)
The brand book expands on the guideline with more in-depth applications and case examples.
Format: PDF guide